January 25, 2013
After pressure from an environmental group, a 78,000-signature petition and a court suit, Proctor & Gamble, which makes Tide and Tide Free & Gentle detergents, has agreed in a California court to significantly reduce the levels of the chemical 1,4 dioxane in its laundry products.
The substance is classified as a carcinogen under California’s “Proposition 65,” an initiative that requires the state to maintain a list of chemicals that cause cancer or birth defects. 1,4 dioxane was listed in 1988.
Women’s Voices for the Earth, a women’s environmental health advocacy group and one of the groups demanding that P&G remove the chemical, called the agreement a public health victory.